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Seoul · #9
Apgujeong
Gangnam luxury: Rodeo boutiques, upscale brunch, and K-celebrity polish.
Apgujeong is the glossy heart of Gangnam, home to Rodeo Street's boutiques, flagship department stores, and the dessert cafes where Seoul's fashion crowd is seen. Polished, pricey, and image-conscious, it is the place to window-shop luxury and brunch in style.
What makes Apgujeong worth visiting
Apgujeong Rodeo
Boutiques, select shops, and flagship stores in a compact luxury strip.
Upscale brunch and dessert
Design-led cafes and patisseries favored by the fashion set.
Department stores
Major high-end department stores anchor the shopping.
K-culture spots
Entertainment offices and celebrity-favorite cafes dot the area.
Tips for visiting Apgujeong
- 1.Expect higher prices than the river-north neighborhoods.
- 2.Rodeo is best in the late afternoon and early evening.
- 3.Garosugil's tree-lined shopping is a short ride away if you want more.
Best for
Nearest station
Apgujeong Rodeo (Suin-Bundang) / Apgujeong (Line 3)
Top spots in Apgujeong
Apgujeong Jeju House
압구정제주집
Umihak Apgujeong Main
우미학 압구정 본점
Gold Chamchi
골드참치
Neighbor Tongtongi
이웃집통통이
Boseuloseu Apgujeong Main
보슬보슬 압구정본점
Moutan Apgujeong Main
무탄 압구정 본점
Gepan Apgujeong
게판 압구정본점
Sangrok Soo Apgujeong
상록수 압구정점
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